Free seminars sessions aimed specifically for the instructor audience will run right throughout the day. A wide variety of expert speakers, delivering insightful presentations and workshops will help instructors develop, build and enhance their businesses.

From running your business more efficiently to opening your eyes to new ways of doing things and from learning from the very best driver trainers in the industry to understanding the complexities around handling challenging pupils. We have it covered! All workshops are free, offered on a first come first served basis. Simply turn up on the day with an open mind and prepare to be enthused.

Andy Clement – Training and Business Manager, Green Penny Ltd

I became an ADI in 2012 and fleet trainer in 2014. I joined Green Penny full time in 2018 and now head up the ever-expanding training team carrying out extensive training within the ADI, taxi driver and adult education sectors.

Session title: Safeguarding awareness for ADI’s

Shaun Harrington-Lunt – Business Development Manager, Superdrive Academy

As an ADI and tons of experience in the corporate world of project management, my second passion in life is to help small businesses grow.

Session title: How to grow your business

Growing your driving school and knowing which business strategies to implement can be tricky when trying to expand your business. I’ll be discussing the “How To’s” and giving you an insight on which marketing strategies and tools to use to help you meet your business goals to expand.

James Evans – Founder and MD, FirstCar & The Honest Truth

Entrepreneur and passionate road safety advocate, James, has built his career on producing high quality campaigns and resources, particularly targeting new and young drivers.

Session title: The Honest Truth – a road safety plug-in for ADIs

Session description: (maximum 50 words)We know that most ADIs want to go over and above for their learners and give them the knowledge and skills required to drive safely for life. The Honest Truth Campaign has been created to make it easier for ADIs to deliver these vital messages, seamlessly within normal driving lessons.

David Crundall – Professor of Psychology, Nottingham Trent University

David has spent over 25 years conducting research into driver skills, eye movements and hazard perception, and has published 100+ articles in the field.

Session title: The role of VR in driver training and assessment

Is VR useful for driving training and assessment? Research is discussedthat demonstrates the viability (and the potential pitfalls) of VR for training and assessing hazard perception. Current and future possibilities for the use of VR in training will be discussed.

Andrew Love – Head of Training, ADINJC

Andrew is the Head of Training at the ADINJC, he has extensive experience working in all areas of driver training & ADI development.

Session title: Why did I do that? The reason for the Journey.

This session will examine how the reason for the journey affects the driver’s choices, the difference between instinctive & considered choices & how it affects road safety.Helping drivers to consider situations during their training will help them with driving choices in new situations or experiences.

Francis Noakes – Driving instructor and Content Creator, The Driving School TV

Driving instructor and content creator with a passion for putting the fun into learning and teaching as many people as possible through social media streams.

Session title: Social media masterclass

An insight into the ever-growing relevance of social media in today’s world, especially to the young target market of the ADI. Looking at how you can use social media to your advantage with tips and tricks for how to grow your brand and business just using your smart phone.

Michael Carr – Managing Director, GoRoadie Pro

Michael spent 10 years+ working for technology companies like Amazon, Sony and Imperial War Museums. Now, GoRoadie is bringing cutting-edge technology to the driver-training industry.

Session title: Moving the driver training industry forward with technology

Technology moves at an unrelenting pace. Your learners now learn to use a tablet and touchscreen before they learn to walk. Let’s look at and demystify recent innovations and see how you can use them to move your business and the driver training industry forward today.

Mike Newman – CEO, Speed of Sight Charity

Mike is the fastest blind man on the planet with World Records for land, air and sea. In 2012 he started the charity Speed of Sight.

Session title: Record breaking Mike Newman, the man behind Speed of Sight retells his remarkable tale.

Mike will explain how the Speed of Sight Charity provides people with life limiting disabilities exciting opportunities to drive race cars on a race circuit.This couldn’t be possible without the help and support of ADIs throughout the country.

San Harper – Lead at Guild of Mindful Driver Trainers, Guild of Mindful Driver Trainers

The Guild of Mindful Driver Trainers is led by San Harper who is a practicing Grade A ADI and trained teacher of Mindfulness Based Interventions, including Mindfulness Based Cognitive Therapy for Life.

Session title: Mindfulness in Driver Training – A Sat Nav for the mind.

Mindfulness can feel a bit like having a Sat Nav in our minds. We might not always like the journey we’re on, but having a Sat Nav helps us navigate our way through, being aware of speed limits and signs along the way. As we embody a mindful approach to our lives and work, we gain insight and wisdom -the way forward becomes clearer.

Lisa Dorn – Professor of Driver Behaviour

Lisa designs and evaluates behavioural interventions to improve driver safetyand is currently working on4 year project to investigate behavioural adaptation to autonomous systems.

Session title: Automated and Autonomous Vehicles; What do ADIs need to know?

There are known risks when drivers overly trust assisted and automated vehicles leading to driver distraction and fatigue. Drivers must develop competencies in the ability to operate systems safely and this has implications for ADI knowledge and skills. What do ADIs need to know about human factors to deliver on the expected safety benefits of future vehicles?

Patrick Maguire – Partner/Lawyer, HCC Solicitors

Patrick, represents people who have suffered serious or catastrophic injury and families who have lost a loved one.

Session title: Serious and Catastrophic Road Collisions – The Role of a Specialist Lawyer

Patrick Maguire is an extremely experienced serious and catastrophic injury lawyer. He will talk through the processes involved in fatal/serious injury collisions and the difference specialist legal support makes for individuals and families. Including the importance of inquest representation, high profile case examples and protracted rehabilitation.

Ruedi Preiss – Managing Director, YES! School of Motoring

Originally from Austria, Ruedi settled in Dorset in 2008 and after passing his Part 3 in 2009 founded YES! Driving School a year later.

Session title: Driving Electric – The Start of a New Era

The Driver Training Industry is about to see the most dramatic change since the introduction of the driving test almost 100 years ago. The uptake on electric cars has gained significant momentum in the last two years and will almost certainly affect every one of us in the near future.

Bob Morton – Client Centred Learning

ORDIT Trainer, ex Director of Training LDC driving school, Teacher, assessor & verifier.

Session title: Maximising your exam potential

How to make sure the real you turns up on the day.

Ray Seagrave – Owner, Ray Seagrave Instructor Training

Advocate for Coaching and client-centred learning, Ray is an industry award-winning trainer and public speaker. A grade ‘A’ (51/51) ORDIT Instructor trainer and grade ‘A’ ADI, his is passion is helping ADI’s and PDI’s develop their client-centred teaching and coaching skills to deliver the National Driver and Rider Standards around safe driving for life.

Session title: Coaching and the competences

In this session Ray takes you through the 17 competences of the Part 3 and Standards Check assessments and how coaching skills are used to deliver a high-quality client-centred driving lesson that has pupils empowered to come up with solutions for themselves, conquering fears, making progress and having lots of fun along the way.